Retailers
often think that they are attracting new customers by giving them discounts and
other promotional activities. However, retailers should move towards
customer-centric and more attractive stores for increasing their retail
activity.
From
the way you greet your customers to the way you carry out your business
operations, these methods can help you boost your sales. With these simple
methods, you'll be able to adjust your business operations to encourage your
customers to return to your store.
Retailers
are starting to understand that the customer is always right and that they need
to focus on their customer experience. Customer centricity has become a
trend that retailers need to adhere to. But how can retailers do that? This
blog will look at how retailers can boost their retail activity with simple
methods.
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Associations with Health Programs - All the Private Label products can be registered in the calorie counter database and all your Recipes Should be added to the system.
MyFitnessPal is a smartphone app and website that tracks diet and exercise. The app uses gamification elements to motivate users. To track nutrients, users can either scan the barcodes of various food items or manually find them in the app's large pre-existing database.
The association with this health program will raise product loyalty and trust in the fact that your store is selling healthy Private Label food.
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Recipe whispering Elf - After adding to the cart three ingredients that can be part of a delicious recipe, the site or app starts making cooking suggestions.
Not only that an entire recipe can be added to the cart with one click but, the buyer receives a price in Loyalty points.
This is accelerating the buying experience and gives the customers more ideas and makes it more creative.
Reviews - Adding product reviews to the site raises the chance to sell specific products by 400%.
Displaying reviews on your website gives potential customers more confidence in their purchasing decisions and reduces doubts, leading to a higher conversion rate.
On top of that, customers may discover a wider use for a specific product from reviews, making the product more desirable.
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Customers also bought - A computerized process takes in information and outputs conclusions based on patterns in buying. This feature solves two problems — one for the customers and the other for your store. For customers, it addresses the issue of Discovery as the store has thousands of products listed on its platform.
For you, it helps address the perennial question of “how to sell more?” and thus increases AOV (Average Order Value).
Customers also bought a feature on retail websites that shows customers who have purchased the same item as the visitor. This can be especially helpful for retailers that market heavily to a specific demographic. If a customer is looking for a specific item, it's helpful to see who else has purchased that item.
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I don’t know what I want! - Cook yourself a great meal!
For customers that are not decided but are hungry!
They can go on the Romanian map and drill down with specific recipes (Radu Anton for example).
Also, international recipes can be selected for “I feel international” days.
Customers can select dishes and add ingredients to the cart with one click. Together with the products they receive a personalized print of the selected recipe and an online one.
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Quick shopping - Perfect advice for a Party, Cleaning, Pets, or Breakfast
For customers that are not decided but are in need!
Buy breakfast and lunch for kids for a week in a few clicks.
Few clicks to a perfect party, through templates and taste and sizing questionnaires.
Clean the house with one click, all the products, and best advice, in one place.
All these packages come with printed and online advice on how to organize and best practices.
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Two levels of memberships - A default MySpace and a Full Membership
For customers that paid with a card, a default profile is created and can be accessed with the last six figures on the card.
The default MySpace is activated at the first login, and the customers can receive promotions, a history of orders with one click reorder button, and an online version of coupons with QR codes.
Premium zone/Full Membership will be accessible from MySpace, once the rest of the data are completed and the agreement checked.
The premium zone gives features like Personalized Pricing, Shopping lists with discounts in the app, Recurrent shopping templates, and a Map of the current shop in physical shopping.
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A new level in customer care - Shopping Butler for Premium and Elders
I need help, have someone in the shop complete the shopping for me, based on my shopping list in the app, for elders 70+ and reduced mobility people
Or,
For 10 lei for members in a hurry. The butler has a tablet that takes over my QR code list and fills my basket in an instant.
Progress is shown as the butler fills the basket.
Can be seen as a great anti-epidemic solution for physical customers!
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Small things power - Have you thought about your loved ones?
Small gift suggestions at special prices before closing the shopping cart.
Add the option for the customers to add a heartwarming smile to their loved ones with small, unexpected contextual gifts like season flowers, sweets, fresh juices, or snacks with a personalized small, brand, card with season wishes, love, or funny quotes.
For a small extra cost, the cards can be personalized.
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We hope you enjoyed our blog post about how to increase retail activity. One of the best ways to increase retail activity is to provide a better customer experience. Providing a better customer experience can be accomplished by making your business more customer-centric and by making your store more attractive. Consider these things as you are looking to improve your retail activity so that you don't fall behind! If you have any questions, please don't hesitate to contact us. We look forward to hearing from you!
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