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Showing posts from June, 2024

Watch and Learn: Sales Movies! The Company Men

Not all of these movies cast the sales profession in the best light. Few of them tie directly to the work we do today of engaging prospects and building relationships in the digital space. But as you watch these heralded classics, you’re bound to come away with some insight and food for thought. At the very least, you’ll have a stomach full of popcorn and candy. Now there’s an easy sell.

How to Streamline Software Development with Agile Wireframing and Waterfall Implementation

Agile Wireframing and Waterfall Development: A Winning Combination for Software Projects In this blog post, I will share with you how to optimize software development wireframing in an agile way with Adobe XD, and after the project is accepted, go waterfall with the software development. Wireframing is a process of creating low-fidelity prototypes of the user interface, functionality, and navigation of a software product. It helps to communicate the design vision, test ideas, and get feedback from stakeholders and users. Traditionally, wireframing is used in a waterfall way, where the business analysis function acts as a translator between the business team and the software developers. The business analysts gather the requirements, create the wireframes, and document them in a detailed specification. Then, they hand over the specification to the developers, who implement the design according to the specification.

Watch and Learn: Sales Movies! Love and Other Drugs

Not all of these movies cast the sales profession in the best light. Few of them tie directly to the work we do today of engaging prospects and building relationships in the digital space. But as you watch these heralded classics, you’re bound to come away with some insight and food for thought. At the very least, you’ll have a stomach full of popcorn and candy. Now there’s an easy sell.

Rock Your Business World! Your Ultimate Guide to Crafting a Corporate Radio Stream

Good Morning Vietnam! A company radio serves as a vital communication tool that can significantly enhance the sense of community and teamwork among employees. By providing a common platform for sharing information, it ensures that all team members are aligned with the company's goals and updates throughout the workday.  Moreover, it can boost morale by featuring employee achievements, anniversaries, contests, music, joke of the day, or talk segments that add a personal touch to the workday, making it more enjoyable and engaging. 

Watch and Learn: Sales Movies! The Social Network

Not all of these movies cast the sales profession in the best light. Few of them tie directly to the work we do today of engaging prospects and building relationships in the digital space. But as you watch these heralded classics, you’re bound to come away with some insight and food for thought. At the very least, you’ll have a stomach full of popcorn and candy. Now there’s an easy sell.

The Future of Marketing and Operations: How to Adapt, Innovate and Thrive in a Changing World

How Marketing and Operations Can Make or Break a Company.  As someone who has worked in various industries and roles, I have witnessed the good, the bad and the ugly of how companies manage their marketing and operations functions. In this blog post, I want to share some of my insights and observations on why these two functions are so critical for the success of any business, and how they can also be the downfall of many. The Art and Science of Selling, Marketing Marketing is often misunderstood and underappreciated by many executives and managers. Some think that marketing is just about creating fancy ads, organizing events, or sending out newsletters. Others think that marketing is a cost center that does not contribute to the bottom line. Both views are wrong and dangerous.

Watch and Learn: Sales Movies! The Founder

Not all of these movies cast the sales profession in the best light. Few of them tie directly to the work we do today of engaging prospects and building relationships in the digital space. But as you watch these heralded classics, you’re bound to come away with some insight and food for thought. At the very least, you’ll have a stomach full of popcorn and candy. Now there’s an easy sell.

Digital Transformation Decisions: Reasons why Enterprise Level projects fail

The Digital Transformation Decision: Your Options and Their Costs - A Critical Guide to Building Your Digital Strategy The feedback has been great. Get ready for two follow-up posts: Avoid the pitfalls of enterprise project failure with our strategy breakdown and best practices for each transformation path. When a project fails, everyone suffers A failed project is a source of frustration and embarrassment from the wasted effort and budgets to the executive sponsoring the initiative, to the customer who was counting on the final deliverable.